VoyageMIA Article: Meet Jordan Yoder of Jordan Jack
Check out the full article over at VoyageMIA.
Jordan, let’s start with your story. We’d love to hear how you got started and how the journey has been so far.
I started working in the jewelry business 13 years ago, fresh out of school. I started by working for one of the larger wholesale jewelry manufacturers in precious metals. We sold to big box retailers, web customers, and TV channels. I learned the business inside and out from shipping, to manufacturing, and eventually even sales. From there I started a custom design business; creating engagement rings and wedding bands. I always loved the branding and marketing side of the business, but it was a real challenge to create a jewelry brand for retailers because they all wanted their own white label goods. There was a major pain point in the industry, an industry that hasn’t see a lot of change over the years, so I built Jordan Jack.
We’d love to hear more about your business.
We wanted to make the process of buying a wedding band simple, fun, and stress-free. A couple’s engagement time should be about spending time with your loved one and really enjoy selecting the style band that fits you best. This fun and exciting time of your lives can sometime get hectic with all of the planning and purchases so we wanted to keep the wedding band selection process fun and easy. No more rushing to the mall, no more dealing with sales people hounding you, it can be just the two of you trying to figure out what you are truly happy with and what you want for a wedding band – from your home. You select up to 5 rings for a Home Try On and we ship them to you for free. People are busy today and planning a wedding is stressful enough, so we wanted to create a solution where at least one thing was easier in the process.
Check out the full article over at VoyageMIA.